KCMO AM/FM (Gannett)
Began as Director of Continuity and Executive Producer at KCMO AM/FM in Kansas City under Gannett.
Career
Career background and timeline.
Shane Hackett's career spans broadcast media, technology marketing, luxury real-estate marketing, private capital, and community leadership. The summary below is drawn from published biographies at Legion Capital, Garmin Olathe Soccer Complex, Kansas City Soccer Tournament, and the William Jewell UE Alumni profile.
The full public timeline runs from KCMO AM/FM to national syndication, station leadership on the coasts, the founding of Hackett Media in 1991, growth-company roles across marketing and luxury real estate, capital-side leadership at Legion Capital, and 16+ years leading Heartland Soccer Association.
Nationally syndicated radio
Created and produced the nationally syndicated radio programs Baseball Sunday with Joe Garagiola, Football Sunday, and NBA Basketball Sunday.
President & GM
Before age 30 he was President and General Manager of KGU-AM and KTSS-FM in Honolulu, Hawaii, and WTIX-AM in New Orleans, Louisiana.
Hackett Media (1991)
Founded Hackett Media in 1991 as a technology-marketing company focused on direct marketing, web-based marketing services, database management, and distance-learning programs.
MarketLeverage
Chairman of the Board and Partner at MarketLeverage, an Inc. 100 advertising firm and Fortune 5000 fastest-growing company. Full-service digital advertising agency and affiliate network.
Legion Capital Corporation
Co-Founder and Chief Strategy Officer at Legion Capital Corporation (LGCP), a publicly traded private equity firm and specialized lender.
PRM Media Direct
President and Principal of PRM Media Direct, the marketing arm for high-end luxury real estate with holdings in Hawaii, New York, St. Thomas, Monaco, and the United Kingdom.
Heartland Soccer Association
Executive Director and board member for 16+ years of Heartland Soccer Association — the largest soccer league and tournament host in the United States.
Humanitarian work
Active in building orphanages and designing clean-water projects in developing countries with The Global Orphan Project and Life Giving Force.
Kansas Soccer Hall of Fame
Inducted into the Kansas Soccer Hall of Fame in 2025. Board member of Kansas Youth Soccer.
William Jewell · Harlaxton · UMKC
BA degrees in Communication and Public Relations from William Jewell College. Studied at Harlaxton College in Grantham, England. Graduate work at the University of Missouri – Kansas City. Sits on the President's Advisory Council at William Jewell.
Broadcast credits
Continuity & production
President & GM
President & GM
President & GM
Syndicated
Syndicated
Syndicated
Radio history — stations and syndication.
Broadcast history spans continuity and executive-production work at a Gannett station, station GM roles on both coasts, and three nationally syndicated radio programs.
KCMO AM/FM — Kansas City, Missouri
Director of Continuity and Executive Producer under Gannett.
KGU-AM — Honolulu, Hawaii
President and General Manager.
KTSS-FM — Honolulu, Hawaii
President and General Manager.
WTIX-AM — New Orleans, Louisiana
President and General Manager.
Baseball Sunday with Joe Garagiola
Creator and producer of the nationally syndicated program.
Football Sunday
Creator and producer of the nationally syndicated program.
NBA Basketball Sunday
Creator and producer of the nationally syndicated program.
What the career adds up to
Direct response
Audience
Operations
Continuity
Four practices, one career.
Four practices repeat across every chapter of the career.
Direct-response practice
Direct-response advertising and lead generation carried from radio into digital marketing at MarketLeverage.
Audience development
Building and holding audiences across broadcast, print, digital, and live events.
Operations at scale
Station operations, tournament operations, and marketing operations across teams and vendors.
Continuity and communication
Continuity discipline from broadcast carries into schedule and family communication at Heartland.
Career timeline
Began in radio at KCMO AM/FM in Kansas City as Director of Continuity and Executive Producer under Gannett.
Created and produced the nationally syndicated radio shows Baseball Sunday with Joe Garagiola, Football Sunday, and NBA Basketball Sunday.
Served as President and General Manager of KGU-AM and KTSS-FM in Honolulu, Hawaii and WTIX-AM in New Orleans, Louisiana.
Founded Hackett Media, a technology-marketing company focused on direct marketing, web-based services, database management, and distance-learning programs.
Became Chairman of the Board and Partner at MarketLeverage, recognized as an Inc. 100 advertising firm and Fortune 5000 fastest-growing company.
Co-Founded Legion Capital Corporation, serving as Chief Strategy Officer and Chief Marketing Officer of the private equity firm and specialized lender.
Served as President and Principal of PRM Media Direct, marketing high-end real estate across Hawaii, New York, St. Thomas, Monaco, and the United Kingdom.
Has served for more than 16 years as Executive Director of Heartland Soccer Association, the largest soccer league in the United States.
Active partner with The Global Orphan Project and Life Giving Force, building orphanages and designing clean-water infrastructure in developing countries.
Inducted into the Kansas Soccer Hall of Fame for sustained contribution to youth soccer in the region.
Education
William Jewell College
BA in Communication and BA in Public Relations. Currently serves on the President's Advisory Council.
Harlaxton College
Studied International Business and Literature.
University of Missouri – Kansas City
Graduate studies.
