Shane Hackett

Ready to Scale Your Business?

Ready to Scale Your Business? A great product is just the start—growth comes from visibility, strategy, and execution. That’s where digital marketing shines: ✨ Expand Your Reach – SEO, ads, and social connect you with the right audience. 📊 Smarter Decisions – Data-driven insights help refine every move. 🤖 Automate & Scale – AI + […]

marketing trends have shifted fast this year

As we enter Q4, one thing is clear: marketing trends have shifted fast this year. 🚀 ✅ AI & Automation moved from novelty to necessity—reshaping content creation, personalization, and analytics. ✅ Community-driven engagement is outperforming one-way brand messaging. People want connection, not just campaigns. ✅ Short-form video remains king, but we’ve also seen a rise […]

Affiliate Marketing: Grow Smarter, Not Harder

Affiliate Marketing: Grow Smarter, Not Harder What if you could turn your biggest fans into your best sales team? That’s the power of affiliate marketing. Here’s why it works: 🤝 Partnerships Pay Off – Collaborate with influencers, creators, and industry pros who already have trust with your target audience. 📈 Performance-Based Growth – You only […]

Your marketing can’t outshine a lack of trust.

Your marketing can’t outshine a lack of trust. In an era where data drives every decision, how you collect and protect it defines your brand’s integrity. Build with transparency. Communicate with honesty. Earn trust that algorithms can’t buy. #EthicalMarketing #DataEthics #ConsumerTrust #DigitalMarketing #MarketLeverage

The old-school marketing funnel is fading fast.

The old-school marketing funnel is fading fast. It assumes customers move in one direction—from awareness to purchase—and then stop. But in reality? The journey never ends. Modern brands think in loops, not funnels. Each customer interaction feeds the next: 🔁 Engagement drives referrals. 🔁 Retention fuels advocacy. 🔁 Feedback informs innovation. Your best marketing isn’t […]

Adding a human touch drives real results

Adding a human touch drives real results. Studies show that adding a human face to your landing page can increase conversions by up to 42%. Why? Because people connect with people—trust is built faster when visitors can see who they’re doing business with. 👥 Showcase your team. 📸 Use authentic imagery. 💬 Tell a story […]

Happening Today — Oct 22 @ 6 PM ET (5 PM CT)!

Join J. Bradley Hilton and the Vatom team for an exclusive live webinar on how Vatom is transforming digital engagement with Web3 + DeFi. What you’ll get: • Why Hilton invested • How global brands use Vatom today • A look at an exclusive investment window Reserve your spot now ➜ https://www.vatom.com/webinar #Vatom #Hilton #Webinar […]

How do you really measure success in your marketing campaigns?

How do you really measure success in your marketing campaigns? It’s more than likes or clicks — it’s about impact. Look beyond vanity metrics and focus on what drives growth: ✅ Conversions & ROI ✅ Engagement quality ✅ Customer retention & trust ✅ Brand awareness lift When you measure what matters, you market with purpose. […]

How to Craft an Irresistible Offer (Without Racing to the Bottom)

How to Craft an Irresistible Offer (Without Racing to the Bottom) A discount grabs attention. An irresistible offer drives action. Here’s how to build offers that convert without slashing margins: 3 Keys to an Irresistible Offer 1️⃣ Add Value, Don’t Just Subtract Price → Include bonuses, free add-ons, exclusive access, or VIP perks. 2️⃣ Create […]

Brands with purpose grow deeper roots.

Brands with purpose grow deeper roots. Today’s consumers don’t just buy products—they buy values. Sustainability and purpose-driven branding aren’t trends; they’re the future of trust, loyalty, and long-term growth. 🌍 #Sustainability #PurposeDriven #BrandStrategy #MarketingThatMatters #ConsciousBrands #MarketLeverage