The Difference Between a Marketing Strategy and a Marketing Plan
The Difference Between a Marketing Strategy and a Marketing Plan They may sound similar—but they serve very different purposes. đź’ˇ Strategy is the why: your overarching vision, goals, and positioning. đź§ Plan is the how: the specific actions, timelines, and tactics that bring that vision to life. Without strategy, you’re directionless. Without a plan, you’re […]